Over 100 agricultural input dealers and retailers participate; technical guidance shared on soil health, quality products and improved crop productivity
Jammu, October 24: With the objective of promoting natural and poison-free farming and taking modern agricultural solutions closer to farmers, Aastha Organic organized an awareness seminar and dealer meet in Jammu. More than 100 agricultural input dealers and retailers participated in the event. Key topics included soil health, quality agricultural products, balanced nutrient management and improved crop productivity.
Addressing the participants, Mr. Sunny Sachdeva, Additional Director, highlighted the importance of natural farming and said that healthy soil is the foundation of sustainable agriculture. Increasing organic matter in the soil, encouraging beneficial microorganisms and adopting balanced nutrient management according to crop requirements are essential steps towards healthier farming. He emphasized that the judicious and recommended use of agricultural chemicals, selection of quality products and adoption of appropriate farming practices can help protect the environment and create a safer future for the coming generations.
He also highlighted the important role of dealers and retailers in delivering accurate technical information and useful agricultural solutions to farmers. Farmers should select products according to crop requirements and follow product labels and technical instructions during application.
During the seminar, company officials Vijay Dhingra and Gagandeep Singh explained the features of various agricultural products, crop-specific product selection, methods of application, recommended doses and necessary precautions. They stressed that proper use of products in accordance with the recommended instructions helps farmers achieve better results.
The event was also specially attended by Mr. Netar Prakash Damral, a prominent social worker from Nowshera who has been consistently working to promote natural farming among farmers in the region. His presence further reinforced the efforts to raise awareness about natural and poison-free farming.
Leading dealers who have contributed to making quality agricultural products available and promoting natural farming were also felicitated during the event. Team members Raghav, Rahul, Kanchan, Sanjay Bhatt, Aadesh Kumar, Ashok, Rajat and others contributed to the successful organization of the programme.
On the occasion, dealers and retailers were encouraged to actively promote awareness of natural and poison-free farming among farmers during the upcoming Rabi season. They were also urged to share useful technical information and support farmers in accessing guidance from the Agriculture Department.
Aastha Organic aims to support farmers through quality agricultural products, technical knowledge and innovative agricultural solutions, while contributing to improved productivity and farm income. Such awareness initiatives are an important step towards encouraging sustainable agriculture and strengthening trust-based relationships among farmers, dealers and distributors.



